For 35 yrs Harris Transport has been a supply chain partner to leaders in the steel, machinery, and building material industry. Their services include logistics management, transloading and distribution, warehousing, and specialize in open deck transportation. Harris was looking to re-invigorate their presence in Canada and the U.S. particularly through their large and diverse fleet of trucks and trailers.
Harris Transport’s old fleet was dated and mismatched. We developed a black and gold colour scheme to reflect their commitment to quality and service. Armed with a new logo shield, a new tagline: Your Road to Proven Performance, and a flowing road pattern on their glowing white fleet of Western Star trucks, all helped let everyone know they were well on their way to becoming a driving force in North America.
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