JAMES RICHARDSON & SONS
James Richardson & Sons Limited is one of the largest private family-owned and operated companies in Canada, with over 150 years of success in International Grain Trade, Agriculture and Food Processing, Energy Development, Financial Services, and Real Estate. JRSL had always presented a strong emphasis on its pioneering past, but the impressive group of companies and its commodities was confusing and modest in nature.
Our approach focused on a fresh, at-a-glance simplicity to the JRSL group of companies’ structure, using big, colourful imagery for company profiles allowing focus on the scope and natural beauty of the products. Important aspects of JRSL’s magnificent history were not just acknowledged but honoured through an interactive timeline of milestones and pioneering Canadian achievements.